If you’re reading this, know it was a message meant for you.

In a society where beauty standards are often dictated by harmful products that don't cater to us, it's time to reclaim our power and redefine beauty on our own terms. Let's support Black-owned and women owned businesses that create products to celebrate and enhance our unique beauty. It's time to love ourselves exactly as we are, unapologetically.

We are a one-stop shop for all the beauty essentials necessary to embrace your natural beauty This is the place to discover brands that make quality products and safe ingredients a priority. Shop for products that nourish, protect, and enhance your natural features. We hope that you enjoy your experience. Happy shopping!

With Genuine Love,

CurlxTrend 🌱

Adorn braids, locs, twists, and afros

Boost your skins radiance with Turmeric

Full of nutrients and beauty benefits

Greetings From the Owner

Hello! My name is Anaiya and I absolutely love anything that has to do with natural hair and beauty. I believe that people should embrace themselves and use products that specifically support them in their journey of self-love. 

I created CurlxTrend, because despite being the largest consumers of beauty supplies, Black women are significantly underrepresented as owners of beauty supply stores. This disparity highlights the importance of supporting Black-owned businesses and creating more opportunities for ownership and empowerment within the beauty industry. Every time a customer shops with CurlxTrend, they are also supporting a Black-Owned and Women-Owned business. 

CurlxTrend is “beauty supply reimagined” because it transforms the idea of what beauty is. We sell products that caters to a persons natural features.

I own an online Beauty Supply Store Based in Baltimore, MD

The owner

Who are we?

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